Scope & Application
This Privacy Policy applies to all prospective buyers, investors, site visitors, and individuals who interact with Pushpak Villas (developed under the aegis of Sri Dham Eco Farm, located at Village Bardar, New Chandigarh, District Rupnagar, Punjab – 140109).
It governs all data collected across our digital surfaces, including but not limited to:
- Our official project web dossier and landing pages hosted on this domain.
- Digital lead generation advertisements running across Google Search, Google Display Network, YouTube, Meta (Facebook & Instagram), and allied marketing platforms.
- Direct communication channels, including telephonic inquiries, WhatsApp conversations, email correspondences, and physical on-site registration desks at Village Bardar.
By visiting our website, filling out an inquiry form on any ad campaign, or reaching out to our representatives, you acknowledge and accept the terms of this Privacy Policy.
Information We Collect
We collect information strictly necessary to facilitate your genuine interest in Pushpak Villas farmhouse plots, deliver surveyed revenue records (khasra maps), provide architectural layout blueprints, and coordinate site inspections:
| Category | Data Points Collected | Collection Method |
|---|---|---|
| Direct Identification | Full Name, Mobile/WhatsApp Phone Number, Email Address, City of Residence. | Voluntarily submitted via Campaign Lead Forms, Contact Buttons, or WhatsApp chat. |
| Property Preferences | Plot size preference (½ Acre / 1 Acre+), Phase preference (Phase 01 Ridge vs Phase 02 Valley), intended timeline, visit availability. | Inquiry questionnaires, telephonic consultations, and site survey appointments. |
| Technical & Analytics | IP address, browser type, operating system, referring URL, time spent per dossier section, click interactions. | Automated server logs, Google Analytics 4 (GA4), and performance tracking scripts. |
| Campaign Attribution | UTM parameters (utm_source, utm_medium, utm_campaign), click IDs (GCLID, FBCLID), advertisement variant viewed. | Digital ad tracking tags to determine which marketing campaign brought you to our site. |
Note on Sensitive Personal Data: We do not ask for or collect sensitive financial data such as credit card numbers, net banking passwords, or Aadhaar numbers on this promotional campaign website.
Purpose & Use of Information
Pushpak Villas utilizes your information solely for lawful, legitimate real estate promotion and customer service functions:
- Fulfilling Information Requests: Dispatching the detailed Pushpak Villas Master Plan, Phase 01 plot availability ledger, contour survey data, Concept Lotus villa blueprints, and indicative pricing.
- Scheduling Site Tours: Coordinating personalized on-site inspections at Sri Dham Eco Farm, Village Bardar, including driving directions, perimeter walk-throughs, and stilt cottage viewing.
- Transactional Communication: Answering inquiries via phone calls, SMS updates, official WhatsApp messages, and email responses.
- Campaign Optimization: Analyzing campaign performance metrics to ensure our advertising remains relevant and cost-efficient.
- Legal & Regulatory Compliance: Ensuring full adherence to Indian property marketing norms, telecom regulations, and land development advisories.
Advertising Campaigns & Conversion Tracking
To reach prospective buyers interested in premium Shivalik foothill farmhouses in New Chandigarh and Punjab, we engage in digital marketing campaigns through licensed platforms:
We do not engage in discriminatory ad targeting, predatory marketing practices, or deceptive lead generation mechanisms. All ad creatives accurately represent the surveyed ground at Village Bardar, Ropar District.
Communication Consent & NDNC Disclaimer
This consent explicitly supersedes any registration you may hold under the National Do Not Call (NDNC) Registry or Telecom Commercial Communications Customer Preference Regulations (TCCCPR) issued by TRAI, solely for the purpose of addressing your voluntary inquiry regarding Pushpak Villas.
If you wish to modify your communication preferences or cease receiving updates, you may opt-out at any time by following the instructions in Section 08 below.
Disclosure & Information Sharing
We respect your confidentiality. Pushpak Villas will never sell, lease, barter, or distribute your personal information to third-party marketing companies, brokers, or data aggregators.
Information is disclosed strictly on a need-to-know basis under strict confidentiality obligations to:
- Authorized Project Personnel: Our on-site estate relationship managers, revenue coordinators, and architectural advisors assisting your acquisition process.
- Technical Infrastructure Partners: Cloud hosting, CRM systems, and enterprise email/SMS providers operating under strict security and data processing agreements.
- Statutory Authorities: If required by valid court order, government subpoena, or legal statute under the laws of Punjab and the Republic of India.
Data Retention & Security Safeguards
We implement robust administrative, technical, and physical security measures designed to protect your personal data from unauthorized access, accidental loss, alteration, or disclosure:
- Encryption in Transit: All website traffic is protected by industry-standard Secure Sockets Layer / Transport Layer Security (SSL/TLS) encryption.
- Restricted Access: Access to customer contact lists and inquiries is confined exclusively to credentialed project personnel on a password-authenticated basis.
- Data Retention Schedule: We retain inquiry records only as long as necessary to service your property inquiry or comply with standard real estate audit requirements, following which data is safely purged.
Your Legal Rights & How to Opt-Out
Under applicable Indian data protection frameworks, including the Digital Personal Data Protection (DPDP) Act, you enjoy full control over your personal records:
- Right to Review: You may request a summary of the personal details we hold regarding your inquiry.
- Right to Rectification: If your phone number, email, or communication preference has changed, notify us to update our records.
- Right to Erasure / Deletion: You may request complete deletion of your contact records from our active campaign databases.
- Right to Withdraw Consent: You may revoke permission to receive marketing communications at any time.
To stop receiving messages or calls, simply reply “STOP” or “UNSUBSCRIBE” on our official WhatsApp chat, or send an email to privacy@pushpakvillas.com with the subject line “Opt-Out / Data Removal”. All requests are processed within 48 business hours.
Cookies & Tracking Technologies
Our website uses standard browser cookies (small text files saved on your computer or mobile device) to provide an optimal browsing experience, remember your view settings, and analyze anonymous traffic flows.
Cookies utilized on this site include:
- Essential Operational Cookies: Required for navigation, security, and responsive layout scaling.
- Analytical Cookies: Help us understand which sections (e.g. Master Plan DWG, Lotus Villa 3D, Khasra Map) visitors review most frequently.
- Marketing & Attribution Cookies: Set by advertising partners (Google & Meta) to verify ad clicks and campaign efficiency.
You can configure your browser to decline all cookies or notify you whenever a cookie is deployed. Please note that certain interactive features of the architectural viewer may require standard cookie functionality.
Contact & Grievance Redressal
For any queries, clarifications, concerns, or requests regarding this Privacy Policy or our advertising campaign compliance, you may contact our designated Estate Desk:
Pushpak Villas — Estate Privacy Desk
Sri Dham Eco Farm, Village Bardar, Tehsil Rupnagar, District Ropar, Punjab – 140109, India.